About - The path so far

A snapshot of my journey, values, and how I approach building meaningful experiences through design and code.

I'm a design engineer with over a decade of experience shaping digital products that are thoughtful, intuitive, and grounded in real user needs. For the past 4+ years, I've led cross-functional UX and product design teams—bringing strategy, creativity, and technical depth to every challenge.

I work at the intersection of design and development, translating ideas into scalable, well-crafted experiences. I'm especially passionate about design systems and systems thinking—building frameworks that empower teams, bring consistency, and elevate the user experience at scale.

years of experience
10+
years leading design
4+

Values - What guides my work

These are the core values that guide my design work, and I aim to bring them into everything I create.

  • Useful. Design should solve real problems. I focus on creating experiences that are purposeful, practical, and add meaningful value.
  • Beautiful. Aesthetics matter. I believe thoughtful visual design enhances usability, builds trust, and makes the experience more enjoyable.
  • Empathy. Every decision starts with people. I design with care, seeking to understand user needs, contexts, and emotions.